The Speed Upgrade: Why We Moved to Static

Why your new site snaps into place instantly.

You might notice that this site feels different. It snaps into place instantly. There is no "thinking time," no spinning wheel, and no stuttering when you click a link.

This isn’t an accident. We have fundamentally changed the architecture of the websites we build by moving away from traditional "Dynamic" builders (like Squarespace) to a modern Static infrastructure hosted on the Cloudflare Edge Network.

Here is the plain-English explanation of why this makes your experience faster, safer, and better.

1. The "Bloat" Problem: Dropping the Heavy Backpack

Drag-and-drop builders are designed to be "Swiss Army Knives." They have to be ready to display an e-commerce store, a scheduling calendar, or a complex gallery at any moment. To make this possible, these platforms force every single page to carry the code for all those features—even if you aren't utilising them.

The Old Way

A simple "About Us" page might require your customer's phone to download megabytes of unused code. It’s like hiking with a heavy backpack full of bowling balls "just in case" you find a bowling alley.

The New Way

We hand-code our sites to carry zero bloat. We only pack exactly what is needed for the journey. The Result: Your customer's phone processor works less, their battery lasts longer, and the page appears instantly.

2. The Delivery: "Made-to-Order" vs. "Ready-to-Serve"

The biggest delay on the web is usually the server's "thinking time," known technically as Time to First Byte (TTFB).

Dynamic Hosting (The Old Way)

Imagine walking into a restaurant and ordering a sandwich. The chef has to receive the order, chop the vegetables, slice the bread, and assemble it from scratch before handing it to you. Even if the chef is fast, you still have to wait.

This is how Squarespace works: the server builds the page from scratch every time a visitor clicks a link.

Static Hosting (The New Way)

Imagine walking into a high-end bakery where the sandwich is already made, wrapped, and sitting on the counter. You ask for it, and it is handed to you immediately.

This is how a movemy.site website works. We "pre-build" every page. When a visitor clicks, the server doesn't have to think; it just delivers.

3. The Network: Living on the "Edge"

Speed isn't just about how fast a server is; it's about how far the data has to travel. Most websites live on a single computer in one location—say, New York. If a customer in London visits, the data has to travel under the Atlantic and back, creating a delay called Latency.

We host your site on the Cloudflare Edge Network. Instead of living in one place, copies of your website live on servers in over 300 cities worldwide.

  • If you visit from London, you download the site from a server in London.
  • If you visit from Tokyo, you download it from Tokyo.

By physically shortening the distance between your customers and your content, we make your site effectively instant for everyone, everywhere.

Summary: The Metrics That Matter

Feature Old Site (Squarespace/Wix) New Site (movemy.site)
Page Generation Dynamic: Built on-the-fly for every visitor. Static: Pre-built once, served instantly.
Code Weight Heavy: Includes unused builder scripts. Lean: Only the necessary HTML/CSS.
Reliability Can crash if too many people visit at once. Unbreakable: Can handle millions of visitors.
Security Vulnerable to database hacks & outdated plugins. Unhackable: No database or plugins to breach.

FAQ: Does "Static" mean the site is boring?

No. "Static" is simply a technical term for how the files are stored. It does not mean the site lacks life. We still use optimised animations, interactivity, and video—but because the foundation is static, those features play smoother and faster than ever before.

Ready to feel the speed difference?

Stop losing customers to slow loading screens.


Get Your Speed Upgrade Today